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University of West Florida
Pensacola, Florida
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Details
Posted: 10-Jun-26
Location: ST AUGUSTINE, Florida
Type: Full-time
Categories:
Operations
Operations - Sports Information
Sector:
Collegiate Sports
Preferred Education:
Masters
The Assistant Athletics Director for Athletics Communications is a full-time, 12-month position responsible for managing athletics communications, media, and broadcasting while overseeing the Department’s public relations and promotional mediums, including the athletic website, social media accounts, news releases, and printed publications.
This position reports to the Deputy Athletics Director and supports the Department through communications planning, media relations, game day communications, statistical reporting, publications, and promotional efforts for Flagler Athletics.
Responsibilities
- Provide direction for and oversee the athletics communications, media and broadcasting units;
- Provide the necessary training and oversight to support athletics media, communications and broadcasting;
- Create and maintain the Department’s publications and communications plan;
- Maintain accurate statistical information, historical records and photo archives;
- Assist with the development of and oversee the athletics communications budget;
- Serve as a member of the leadership team tasked with long and short-term planning for the Department;
- Develop and regularly update media communications policy and procedures;
- Develop and implement a strategic communication and crisis management plan;
- Write and disseminate news and feature articles, pre- and post-game releases, and wraps to media outlets;
- Ensure full compliance with all NCAA rules and regulations;
- Increase brand awareness by promoting positive stories within the Department via local and national media;
- Serve as primary media contact and coordinate coach and student-athlete media appearances;
- Oversee all aspects of athletics website and ensure all site information is complete and up-to-date;
- Actively promote ticket sales, events, promotions and fundraisers through various media platforms;
- Nominate student-athletes for appropriate academic and athletic honors, scholarships and awards;
- Use the Adobe Creative Cloud to update graphics and documents and edit live video and interviews;
- Oversee in-game media relations, including dissemination of rosters, game notes, stat books, etc.;
- Use the latest social media trends to regularly to market and promote athletic programs and events;
- Assume responsibility for all publications, media events, press conferences, and game day programs;
- Ensure a consistent and premier level of institutional and community visibility for Flagler Athletics;
- Report statistical information and results to the Peach Belt Conference office and NCAA;
- Produce The Saints Club newsletter;
- Coordinate photography for all Flagler College sports teams and special events;
- Develop and nurture external media relationships to augment coverage locally, nationally and globally;
- Develop compelling feature story ideas surrounding the program for internal and external distribution;
- Generate and submit conference and national award nominations;
- Supervise and provide leadership to the Communications Coordinator;
- All other duties as assigned by the Senior Associate Director of Athletics for Internal Operations.
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About Flagler College
Flagler College located in St. Augustine, FL
https://careers.njcaa.org/jobs/22341928/assistant-athletics-director-athletics-communications
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