The Assistant Athletics Director for Strategic Communications is responsible for creating compelling content for the purpose of proactively publicizing OBU Athletics. As such, the Assistant AD for Strategic Communications will plan, organize, and direct all communications efforts including news releases, features, photography, statistics, press box/game day operations, publications, graphics, video and other content for his or her assigned sports.
The Assistant AD for Strategic Communications will play an integral role in building the OBU brand through outbound media, video, online resources, social media and emerging mediums, and will serve as a senior member of the External Operations staff.
Duties and Responsibilities The duties and responsibilities of the Assistant AD for Strategic Communications may include, but are not limited to:
Manage game day operations for assigned sports including the keeping of official statistics
Design graphics for print and electronic use in promoting OBU student-athletes, coaches and teams
Create video content to be used on social media platforms
Maintain OBU’s official athletics website, OBUBison.com, including ensuring accurate and up-to-date information for assigned OBU teams (including rosters, bios, statistics, records, etc.)
Write and edit articles for various publications, including OBUBison.com
Supervise Director of Athletics Communications
Nominate and promote OBU student-athletes from assigned sports for all conference, regional and national academic, regular season and postseason honors and awards
Collaborate regularly with the Assistant AD for Fan Engagement, Director of Athletics Communications, and OBU Creative Services staff to generate new and relevant content publicizing OBU student-athletes, coaches, teams, and the department as a whole
Knowledge on managing broadcasts and content while collaborating regularly with the Director of Athletics Communications on the Bison Sports Network.
Build and maintain positive, service-oriented relationships with local, regional, and national media and organizations for the purpose of generating coverage of OBU Athletics
Travel as necessary with select OBU teams
Demonstrated ability for strategic thinking and strong public relations sensibilities, excellent written and verbal communication and interpersonal skills, familiarity with AP style, sound editorial judgement, understanding of basic graphic design principles and experience with Adobe Creative Suite, general video production skills including editing and webcasting capabilities, general photography and photo editing abilities, cursory understanding of HTML and basic web design principles, ability to monitor and manage multiple social media accounts and platforms, comfortable with Microsoft Office software, in-depth, sport-specific knowledge to serve as an official scorer, technical knowledge and experience with NCAA Live Stats, StatCrew or other statistical software, broad working knowledge and familiarity with NCAA and Great American Conference rules and policies.
About Oklahoma Baptist University
Oklahoma Baptist University is a nationally recognized liberal arts institution operated by the Baptist General Convention of Oklahoma. OBU is located in Shawnee, a community of 31,500, 35 miles east of Oklahoma City.
Oklahoma Baptist University does not illegally discriminate on the basis of race, sex, religion, color, national or ethnic origin, age, disability, or military service in its administration of educational policies, programs, or activities, its admission policies, scholarship and loan programs, athletics or other university administered programs, or employment.