The Ohio State University Department of Athletics is seeking a Assistant Director, Fan Experience & Promotions. This person serves as a member of the Marketing and Fan Experience team who is committed to excellence and advancing the Department of Athletics through its strategic marketing and fan experience efforts. This position creates and implements fan cultivation strategies and tactics through mass communication, advertising campaigns, media buying, database marketing, email marketing, social media and promotional initiatives for assigned sports and related special events. Responsible for increasing fan awareness that translates into increased ticket sales revenue, attendance and other ancillary revenue. Implement strategies to maximize game atmosphere opportunities and in-game promotional activities to produce remarkable experiences for fans. Collaborate with video services, band, spirit squad and Block O to create a competitive advantage at home events. Additional administrative responsibilities including cross campus involvement through special engagements that include student life and related special projects. Employee will work hand in hand with IMG Sports Marketing to ensure activation of sponsored elements. Management responsibilities will include hiring of interns, assisting in development of interns, scheduling for in season sports as well as special related projects. This position works in a creative and collaborative team environment where change is embraced and innovation is encouraged.
Required: Experience in marketing, marketing plan preparations, promotions, or advertising in a sport setting required. Candidates must have successful experience working in a collaborative and team oriented environment and act with integrity and personal accountability.
Desired: Knowledge with components of game atmosphere, in-game promotions and fulfillment of sponsor agreement and group sales initiatives strongly preferred.
Applications accepted from August 3-10, 2019. All interested candidates must complete an on-line application at jobs.osu.edu to job requisition #452029. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation or identity, national origin, disability status, or protected veteran status.
Internal Number: 452029
About The Ohio State University
The Ohio State University Department of Athletics sponsors 36 fully funded varsity teams - 17 for women, 16 for men and three co-educational. The department is committed to providing its more than 1,000 student-athletes with the finest in academic and athletics support in order to ensure a quality and life-enhancing experience. U.S. News and World Report ranks Ohio State as one of the Top 20 public universities and has been recognized for the second year in a row as one of the Chronicle of Higher Education's "Great Colleges to Work For."