Reporting to the Senior Associate Director of Athletics for External Relations, the Assistant Director of Athletic Communications is responsible for all communications initiatives for their assigned sports, including but not limited to Men's Basketball, and actively supports at large department announcements and initiatives among a wide variety of external media and stakeholders. This individual has a range of responsibilities, which include: writing, editing, graphic design, social media, webpage management, archiving, proactive media pitching and the facilitation of interview requests. The Assistant Director will serve as a forward-thinking expert in the field that actively keeps abreast of trends and tools and helps educate the broader communications team to identify and seize opportunities that arise.
Responsibilities include but are not limited to:
Serve as the sport program lead for multiple sports, managing content generation and media relations, and including the following responsibilities:
Facilitate and own all sport-related coverage for assigned sport teams, including creative, digital, social, written, and other emerging content mediums.
Write and edit various department communication materials, record books, student-athlete bios; postseason publications, press releases (recaps, advisories, possible previews for major events/championships), feature stories, game notes and daily sport specific content for the department's website with a focus on message delivery, user experience, time on website/ length of content and platform appropriateness.
Use social media and other digital tools to communicate game updates and other program information and media coverage in real time to encourage information dissemination and fan engagement
Take ownership of assigned sport webpages including all maintenance, content and updates.
Design communications game materials as applicable for home events.
Produce original video content such as interviews, player profiles, Q&As, highlights, podcasts and more.
Work at home events where responsibilities include but are not limited to stat-keeping, media coordination, and public address
Schedule photographers, stats staff, as well as communications staff coverage; includes directing game coverage for assigned sports and assist as needed in game and special event coverage for additional sports as needed. Schedule, train, supervise and coordinate game day communications operations and supervision of game day staff in press areas for selected sports; troubleshooting as needed.
Demonstrate positive working relationships with local, regional and national media covering Princeton Athletics through interpersonal communications, email, mobile and use of program and personal social media platforms; serving as media relations liaison for assigned sports.
Work games on nights and weekends, as well as represent the department at away games and postseason championship competition
Assist with development and implementation of strategic communications, supporting department wide content generation, working proactively while demonstrating cross-functional collaboration with External Relations Team
Provide exemplary customer service to internal and external constituencies
Commitment to values that define the Department's BE A TIGER culture.
Adhere to Ivy League, ECAC and NCAA rules and regulations.
Bachelors degree with at least 1-3 years of experience in educational, corporate, or athletic publications and public relations.
Experience in creative layout and design, writing and editing.
Ability to work independently and as part of a team with exceptional interpersonal skills with a high level of energy, optimism, and flexibility.
Ability to communicate orally and in writing with various constituencies including media members, administration, alumni, coaches, students and colleagues.
Strong working knowledge of graphic-related software, web-related software and statistical software.
Ability to create promotional materials that effectively attracts the target audience in a clear and concise manner.
Ability to organize, manage and prioritize multiple tasks simultaneously and meet strict deadlines.
Knowledge of the digital and social landscapes and ability to generate successful social content; must be active in social media
Proven ability to learn quickly, work efficiently in a fast-paced environment and to skillfully distill/synthesize emerging information to senior level staff and coaches
Graphic design and/or multimedia storytelling and editing experience (i.e. Premier, Photoshop, Illustrator, InDesign, mobile solutions) strongly preferred.
Ability and willingness to work weekends and evenings is required.
Familiarity with a variety of sports
Princeton University is an Equal Opportunity/Affirmative Action Employer and all qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity or expression, national origin, disability status, protected veteran status, or any other characteristic protected by law. EEO IS THE LAW
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